Metro International Case Study
Metro International publishes the largest global newspaper in the world. Through a network in 23 countries, the company delivers more than 23 million readers every weekday.
In 2008 I was asked by Metro International to work on a number of projects to assist the launch of the new Metro France website.
The first brief was to design the Skinkers News Alerts application which users can download to receive desktop news alerts, customised to their own requirements. Having previously designed the Skinker Alerts for Sky News and Sky Showbiz I was able to call on this knowledge to produce a range of conceptual designs that I knew would work within the technical capabilities of Skinker apps. Once a design route was chosen I created the skins and implemented them in Flash with each variation of the Skinkers application.
For Metro I also designed and animated Flash-based presentation slides for a major presentation given by the Managing Director of Metro Interactive to a number of high profile guests including directors of Metro International and members of the French Parliment.
I also designed and animated a range of dynamic Flash and animated graphic banner ads to support the launch campaign of the Metro France site in March 2008.
